The fragmentation of media and ever-changing trends requires us to re-think how we speak to our consumers. We believe in building long term relationships, specializing in acquiring customers and making them forever customers.
No two businesses are alike. We assess what is relevant for you, execute a timely and phased approach to channel maximization and are laser focused on delivering success.
We don’t leave you with a pretty PowerPoint regurgitating what you may already know. Our customized approach starts by listening, investigating, and then presenting a truthful synopsis of the way forward for your business.
Next, we work with you by providing expert resources to effectively implement the plan and optimize to maximize efficiency and profitability.
The Passionfruit team has over 35 years in combined experience launching brands and products in the direct to consumer channel, with an impressive track record for growth for clients of all sizes.
Whether you are a new brand looking to acquire customers, an established brand that needs help with customer retention, or a large company eager to explore additional revenue streams, we are confident that we can find a solution for you.
Passionfruit is led by Priya Ghai a proven leader with a sophisticated vision and rare agility to respond to acute organizational needs in challenging global environments. As a product champion and business developer, Priya is known for her ability to build domestic and global brands using a dynamic...Read More
Peggy is a direct response and brand strategy marketing professional with experience working with well-known brands in the beauty, skincare, and fitness categories.Read More
Mark has more than two decades of systems and management consulting experience in trade and consumer magazine publishing, manufacturing and distribution.Read More
Jeremy is an innovative, results-oriented analyst with a broad range of experience across direct response television, direct marketing, online commerce and technology industries.Read More